Customer data infrastructure & Insights System

A deep dive into the technology behind our marketing analytics tool

HOW THE SYSTEM WORKS

The foundation is a 1st party Event Tracking system

The Tracking system allows us to see full customer journeys with a high accuracy and unmatched data quality

See below Example comparison of the CDI2 vs. a major tracking system

The main data processing Infrastructure is leveraging the latest technology, to provide high data availability, and accuracy, while ensuring low IT costs.

CONTACT US

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